š ROT #17: two things you should know
- Tony Nava

- Sep 9
- 3 min read
TL;DR: Every hauler learns the hard way: failure isnāt fatal ā itās feedback.
Two lessons you canāt afford to skip:
Underpricing kills profit.Stop bidding like a rookie. Walk every job, price for margin, and donāt flinch on your rate. If youāre not hitting 15ā20% net, youāre working for free.
Bad routing wrecks days.Poor planning bleeds fuel, time, and reputation. Plan routes, add buffer time, and keep customers updated. Communication saves chaos.
Bonus tools: šø Use Haulersā Edge AI Price Estimator (free for ROT subscribers) ā itāll tell you what you should be charging.š² Use Jobber for route scheduling and live ETAs.
Mistakes donāt make you weak ā repeating them does. Learn fast, tighten your systems, and turn every āLā into leverage. š
2 Hard-Hitting Lessons Junk Removal Pros Learn the Hard Way
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Whatās up Big Dawgs š¦“Ā
We run on hustle, not hopes. Failure isnāt a lossāitāsĀ data you turn into fuel.
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This week onĀ Rich Off Trash, weāre breaking down two heavy-hitting failures in the junk removal gameāand how to flip those Lās into future Wās. No BS, straight to the point.
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Underpricing and Scope Creep: You Get the Job, Lose the Profit
Youāre hungry for the close, so you underbid to lock it in. Feels good in the momentāuntil you realize once you start, youāre fucked.
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Happened to me not long ago. Out of pure fucking laziness, I didnāt fully walk the job. Quoted quick, shook hands, and thought I had it locked. By the time we hit the third load, disposal fees doubled, crew time shot through the roof, and my āprofitā was gone.
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The Lesson: When you cheapen a job, you cheapen the business. Real costs always show up in the fieldālabor, equipment wear, dump fees, fuel. If you donāt cover overhead, margin goes out the window.Ā You gotta hit them with the ticket.
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Actions to Take
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Build a standardized field pricing process:Ā Do a checklist on walkthroughs. Watch for stairs, elevators, and heavy items. Always factor disposal. Donāt confuse the customer with line itemsāthey just want the number.
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Set a minimum net margin target:Ā Cover labor, fuel, insurance, admin. Aim for 15ā20% net margin minimum. More for complex jobs. Track and enforce it.
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šĀ Pro Tip:Ā Use theĀ Haulers' Edge AI Price Estimator. Take a couple photos of the job and the AI analyzes it, estimates the price range you should consider charging and shows your costs and spits out profit estimates. First time I used it, it told me to charge more. So I went with it and guess what? The customer accepted and I made more money. Eye-opener. Right now it's free for all ROT subscribers.
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Route Chaos and Scheduling Slip-Ups: Shit Rolls Downhill
Youāre slammed, and then the phone rings: āHi, I had a 10am appointmentā¦āĀ Itās 11am. Youāre across town... you're cooked.
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One slip-up leads to:
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Wasted fuel
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Idle crew time
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Angry customers
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Reputation damage
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Iāve had it snowball. One late job puts you behind the rest of the day. Then youāre scrambling, cutting corners, and making mistakes that cost more than the job is worth.
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The Lesson: Home service business is a logistics game. Poor routing and planning kill efficiency. When the plan isnāt tight, failure compounds fast.
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Actions to Take
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Proper route & schedule planning:Ā Map it out the night before. Add buffer time. Have a backup plan for traffic or delays.
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Communication:Ā Over-communicateĀ with your clients. Keep them in the loop. A lot of people take the day off for this appointment, or if you give a 2-hour arrival window, theyāre waiting from an hour before it even starts. Update them oftenātexts, calls, app notifications. Theyāll appreciate the gesture more than you know.
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Stay accountable:Ā Use apps for arrival windows. Track on-time pickups. Do a weekly review of missed or rescheduled jobs.
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š I useĀ Jobber. It sends reminders and live ETAs to customers. Keeps me honest, keeps customers informed and chilled tf out.
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Failure isnāt Your Enemyāitās Your Most Honest Mentor
Every screw-up shines a light on a blind spot. The greats donāt dodge failure; they log it, learn from it, and level up because of it.
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The top pros go one step further: they learn from other peopleāsĀ failures too. That way, they can accomplish the same growth in half the timeāwithout paying the full price themselves.
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Turn failures into systems. Turn lessons into checklists. Turn mistakes into money.
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Stay sharp. Stay accountable.Ā
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Cāmon, letās get it ššš







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