Hauling Hubb Blog

Stop chasing algorithms and start building trust in your junk removal business — the real key to getting found online. We launched SXO on this site just a few weeks ago — and traffic shot up nearly 40%. Below, I’ll explain what we did — and how SXO bridges the gap between what people search for and how AI engines find you. TL;DR I’ve hated SEO for over a decade — never paid for it, never believed in it, and still grew my business to $2M a year through paid ads. But the intern

TL;DR Your Google Ads budget buys chances, not jobs. Each click = a shot at a conversation; in home services, leads often cost $25–$100 , so $1,000 ≈ ~20 chances . Results swing because searchers share the same keywords but have different intent (browsers, price-shoppers, small jobs, big clean-outs). When your daily budget is spent, your chances stop —the next great lead won’t see you. Ads can’t fix a weak landing page ; message, trust cues, and forms must make action effort

TL;DR – Zero-click searches now dominate Google—over 60% of people get their answer without ever visiting your site. That means fewer...

TL;DR – Stop blasting offers and start delivering value. Re-engage your past junk removal customers by sending informative, locally...

Good morning, haulers ☕ What We’ll Cover Today:   Why most direct mail fails (and how to make yours stand out)   A real-world example of...

Good morning, haulers ☕ Growing a business is like driving uphill—you need momentum, but if you burn through your cash too fast, you’ll...

Good morning, haulers ☕   There’s a certain rush to starting a business—pulling the trigger on your first truck, booking that first job,...

Good morning, haulers ☕   Most business owners focus on the competition they can see—other companies running ads, showing up on Google,...

Good morning, haulers ☕   Winter is here. The snow is falling, the air is biting, and for many of us in cold climates, business slows...

Good morning, haulers ☕   Let me take you back about six years to a time when my business was still finding its footing. Back then, we...

A few weeks ago, I sent out a newsletter about Generative Engine Optimization (GEO) , and the response was overwhelming. Many of you...

When you're in the service business, sales isn’t about pushing your service onto people. It’s about understanding their needs. Too many...

In today’s world, we’re all obsessed with digital marketing—Google Ads, social media, email campaigns—but let’s not forget about the...

I'll get right to the point; Nobody cares about your product or service. They only care about it because of what it can do for them. The...

One of the biggest mistakes new business owners make is not putting themselves out there and failing to create a plan for customer...

AI is revolutionizing digital marketing, and the hauling industry is not immune to the shift. As Google continues to integrate AI...

Launches can bring quick sales, but they aren’t sustainable. Instead of relying on high-risk, high-reward cycles, shift to evergreen marketi

Good sales writing focuses on solving your customers' problems, not just describing your service. Instead of saying, “Here’s what we do,” sh

As creators, we often measure the price of our work by the time, effort, and passion invested, but the reality is that price is driven by th

Digital marketing is crucial for small businesses, but for larger players, direct mail still holds value. In this article, we explore why bi