📪 HH #101: AI = Actually Indians?

Justin Hubbard
Sep 7
7 min read

TL;DR

AI isn’t a fad. While some point to examples like Amazon’s “Just Walk Out” stores (which were secretly powered by humans in India) as proof that AI is smoke and mirrors, the real AI revolution is here—and it’s already eating jobs.

Yes, AI can output “average information” if you feed it lazy prompts (GIGO: Garbage In, Garbage Out). But when used well, it’s a powerful tool that collapses time, cost, and expertise. In the last few weeks alone, I used AI to:

Draft a legal contract in three iterations that my attorney only needed one hour to review instead of four hours to write.
Identify, price-compare, and order the correct replacement grill part in minutes—skipping the clerk or supplier rep.
Build a live voice agent for my business call center in two hours—something I would normally have to hire a developer for.

That’s three different industries disrupted, three specialized roles bypassed. This is the reality: jobs aren’t being replaced by robots marching into offices, but by invisible cancellations—hours of billable time disappearing, calls never being made, hires never happening.

Employees know it too. CNBC recently reported on “job hugging”—people clinging to their jobs out of fear, not loyalty. But corporations won’t hesitate. Cutting payroll means higher margins, higher stock prices, and fatter executive bonuses.

So the choice is simple: cling and hope, or learn AI, implement it, and use it to build. AI will replace millions of jobs—but for those who master it, it will unlock empires.

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Full Newsletter 👇

Let’s start with a joke that’s been floating around the tech world:

AI doesn’t stand for Artificial Intelligence.

It stands for “Actually Indians.”

When Amazon rolled out its flashy “Just Walk Out” grocery stores, the company bragged that cameras and algorithms tracked every item you picked up so you could skip the checkout line.

No cashiers. No waiting. Just grab and go.

But the truth came out later: it wasn’t AI at all.

It was 1,000 workers in India, sitting at screens, manually reviewing video feeds and logging purchases 🤣.

Critics pounced. “See? AI isn’t real. It’s smoke and mirrors.”

And stories like this feed the belief that AI is just hype. Just a fad. Just another overblown promise like flying cars.

It’s the same way people once said cars would never replace horses. Or that computers would never belong in homes. History is full of these dismissals—right before the world changes forever.

While Amazon may have faked it in that case, the real AI is here now. And it’s already eating jobs.

“AI Stands for: Average Information”

Another dismissal I hear all the time: “AI just spits out average information.”

They’re not wrong—if you don’t know how to use it.

There’s an old computing acronym: GIGO. Garbage In, Garbage Out.

Large language models (LLMs) like ChatGPT are only as good as the prompts you feed them. If you ask a lazy question, you’ll get a lazy answer. If you dump in vague context, you’ll get vague results.

AI isn’t a magic wand.

It’s a tool.

And like any tool, it only works if you know how to harness it. Used poorly, it’s mediocre. Used well, it’s a weapon that can collapse entire industries.

I’ve seen it with my own eyes. In the last few weeks, I’ve used AI to step into roles like lawyer, sales rep, and developer—jobs I know little to nothing about. Each time, the job that once belonged to a professional was done by me with AI.

The Legal Document That Didn’t Need a Lawyer

I needed a legal contract drafted. Normally, that’s a few hundred dollars per hour and probably four hours of an attorney’s time.

Instead, I gave AI the details of what I was trying to accomplish and use the contract for. It produced a draft. I read it. I saw holes. I asked questions. It produced a second version. I pressed again, clarifying points that still weren’t clear.

By the third iteration, I had what I thought was a solid contract. Then I sent it to a real attorney—not to write it from scratch, but simply to review and sign off on its legitimacy. My attorney only had two minor additions to write in, likely just to prove his worth and time (does anyone else dislike attorneys? lol). I made the changes, sent the contract off, and that was that.

What would have cost four billable hours of legal drafting turned into one hour of review.

AI doesn’t ever just hand you perfection. You still have to think, guide it, and refine. But once you do, the time and cost savings are undeniable—and those savings come right out of someone else’s paycheck.

The Grill Part That Didn’t Need a Sales Rep

Next, I was tired of eating rust, so I decided to replace my grill grates. I had no idea how to find the exact part I needed on a 10+ year old grill.

So I snapped a photo and asked AI to figure it out. Within minutes, it identified the exact part, scoured the internet for availability, compared prices, and recommended the best supplier.

Quick Sidebar: Recommended! I talk about this all the time. Just like AI gave me the best choice across the entire internet for my grill part, it will do the same for local service businesses. Think about that the next time you start to believe SXO isn’t important for the future of your company.

And so with this information delivered to me on a silver platter, I clicked. I ordered. The part showed up. It fit perfectly.

That’s a job that once required a parts clerk, a supplier rep, or hours of customer trial-and-error. Gone. Not to mention how much time it saved me as well!

The Voice Agent That Didn’t Need a Developer

And this one really drove it home for me. I wanted to build a voice agent for Grizzly Junk Pros—something that could answer calls, talk naturally, and help people by answering questions and taking notes.

Normally, I’d need a developer with years of coding experience.

But I don’t code.

So I turned to AI.

Step by step, it guided me through the setup. It generated code snippets. It explained commands. I uploaded screenshots of where I was stuck. It helped me troubleshoot.

By the end of about two hours, I had a working voice agent live, hooked up to my business call center to answer overflow and after-hours calls. It’s trained on my business information, so it can answer customer questions, record and transcribe the entire call, and it even sounds like a real person (though we never pretend it is—because nothing irritates customers more than finding out later they were talking to a bot).

Think about that: someone with zero coding background, guided by AI, did a developer’s job in one afternoon. Insane.

The Pattern Is Clear

Three different industries. Three specialized skill sets. And I, a complete outsider, stepped into each one and got the job done.

This is the reality we’re in. Not everyone is caught up yet. We’re tiptoeing into this world, but make no mistake—this isthe future. Don’t lay down in front of the AI locomotive. Hop on, learn it, implement it, and get ahead with it.

This is exactly how the AI job apocalypse is unfolding. Not with robots marching in to replace workers, but with invisible cancellations:

The lawyer who didn’t get four hours of billable time.
The clerk who didn’t get a call.
The developer who didn’t get hired.

AI isn’t just “helping.” It’s replacing. Quietly. Relentlessly.

The Rise of “Job Hugging”

CNBC recently reported on a trend called “job hugging.” Employees are clinging to their jobs, keeping their heads down, just hoping the AI reaper 🪦 doesn’t notice them.

They’re not job-shopping. They’re not building. They’re just trying to hold on for another week.

But hiding won’t save you. If a $20/month subscription can do your job faster, cheaper, and without benefits, the outcome is already decided.

Why Corporations Won’t Hesitate

Here’s the part a lot of people don’t want to admit, and it's that corporations are going to adopt AI whether you like it or not.

Why?

Because if you’ve lived on this earth long enough, you know this—caring for the average worker is not at the top of their list. Increasing shareholder value is.

And one of the fastest ways to do that is by cutting payroll. If a company can get the same output with half the workforce, that’s millions—sometimes billions—of dollars freed up instantly.

Where does that money go?

Straight to shareholders. Straight into a higher stock price. Straight into executive bonuses tied to “efficiency gains.”

Every dollar saved drops straight to the bottom line, increasing profit margins. Higher margins mean more shareholder value per share, which makes the company more attractive to investors. More investors tilt the buy/sell game toward “buy,” pushing the stock price even higher.

The cycle feeds itself—and the top shareholders make an absolute mint.

AI gives corporations the perfect excuse to do what they’ve always wanted: trim payroll, cut costs, and scale profits. And unlike previous waves of automation, this one doesn’t just affect factory lines or repetitive tasks. It goes straight after lawyers, analysts, coders, marketers, consultants, and on and on and on.

If you think your employer will protect you out of loyalty, history says otherwise.

The Only Real Defense

So, what’s the move J-Dawg? The answer isn’t trying to be the best at one narrow task. That game is ending.

The real defense—and the real offense—is actually... entrepreneurship.

Be the Architect, not the worker.
- AI can be your team of 20 if you learn to wield it. Stop laying bricks; start designing systems of bricklayers.
Stay Human.
- AI can do logic. It can do data. But it can’t do trust, empathy, or community. That’s part of your moat.
Go in Real Life.
- AI lives online. It can’t deliver dumpsters, fix roofs, or shake hands. Bridge digital power with real-world execution.

The Hard Choice Ahead

We’re standing at a massive turning point. You can cling to your job or business, hoping AI passes you by while your competition uses it to crush you. Or you can embrace reality, pick up the most powerful tool we’ve ever seen, and build something with it.

AI will replace millions of jobs. There’s no question about it. It’s not if, it’s when. But for those who learn to use it, AI won’t just replace jobs—it will unlock the ability to build empires.

So the real question is:

Will you be replaced?

Or will you be the one who learns AI, implements it, and builds with it?

The 18-24 month clock is tick-tick-ticking.

That's the Haulers' Edge ✌️