If you’ve been running paid ads lately, especially in junk removal, it’s been chaotic, plain and simple. The election ads impact on campaigns is real, and it’s affecting everyone. The U.S. election cycle hits, and suddenly everything’s out of whack. CPMs are climbing, audience behavior is unpredictable, and campaigns that usually perform are just flatlining.
Here’s what’s happening. Political parties and interest groups have been pouring millions into ad platforms—Google, Meta, YouTube, everywhere. That competition is driving up CPM (Cost Per Mille), or the price you pay to get your ad seen a thousand times. The cost per impression spikes, draining budgets faster than usual. Staying visible means paying more, which makes it harder to compete for local junk removal searches when the market is flooded with election ads.
Then there’s the audience itself. Right now, people are overwhelmed with political ads at every turn—social media, search, streaming. It creates “ad fatigue.” People are distracted, half-focused, their attention split between election updates and everything else.
Normally steady engagement patterns get thrown off, and when someone searching for junk removal services is bombarded with unrelated ads, your well-placed campaign can get lost in the shuffle. This is the election ads impact on campaigns—your industry included.
Bottom line: metrics like click-through rates and conversions aren’t telling the usual story. Great junk removal campaigns suddenly stall, and it’s not because of anything you’re doing wrong. This is just the election season’s impact, plain and simple.
So, what’s the takeaway?
Some disruptions are just part of the landscape. Election cycles? They’re a given, and they’re a disruptor. The smartest move right now isn’t to chase short-term wins but to look long-term, stay grounded, and let this pass. When the dust settles, your junk removal ads will be primed to reach the audience that’s finally ready to focus.✌️
Justin Hubbard
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